Artist's Name - Marc Atlanta

Artist's Names

For my media I have chosen to use a male DJ/producer and a female vocalist. The collaboration across different genres allows the target audience for my music video to be a lot more broad and varied. This will enhance the success of my video as the artist open doors to other fan bases and audiences. I have chosen to use one of my friends Callum Lincoln as the DJ/Producer as he is young and would appeal to the young male target audience as he is relateable. The artist name I selected for him is Marc Atlanta. I was struggling to think of a suitable name and so I searched through various random name generator websites such as http://random-name-generator.info/ and was not particularly impressed with the results that appeared. I then looked down multiple baby name websites such as http://www.babycentre.co.uk/a25008171/top-baby-boy-names-2013. I wanted to find a first name which was normal and not out of the ordinary so I chose 'Mark' however I wanted to make it more modern by altering it to 'Marc'. I then found a website which allows you to enter a first name and then randomly selects last names which may work well with the first name. I wanted a 'showbiz/rock star' last name which would mean I would not have to chose a stage name as many artists and particularly DJ's chose to do. I the last name 'Atlanta' appeared and I thought it sounded like a famous person and I liked it so I chose to use it.

DJ's/producer inspiration:

Calvin Harris:

Calvin Harris is a Scottish DJ and Producer. He was born Adam Richard Wiles and is better know by his stage name 'Calvin Harris'.He was born with a 'normal' name and created a stage name which sounds more like a 'star' but is not outrageous so it allows the public to believe his stage name is his real name.  He is the most successful DJ in the world earning $46 million last year. Harris owns a Vanity Label called Fly Eye Records. His first album 'I Created Disco' released in 2007 reached Gold status. The album included 2 top 10 singles 'The Girls' and 'Acceptable in the 80's'. Ready for the Weekend was his second album released in 2009. Ready for the Weekend charted at the top of the UK Albums Chart. The album contains the extremely successful singles I'm Not Alone, which reached the number one spot in the UK Singles Chart, it also includes the top-five hit single  Ready for the Weekend, and Flashback and You Used to Hold Me. In 2012, Calvin Harris released his album, 18 Months, including singles such as, Bounce, Feel So Close, Let's Go, We'll Be Coming Back, Sweet Nothing, Drinking from the Bottle, I Need Your Love, and Thinking About You. All of which charted in the UK top 10. Harris has worked with some very successful artists by writing and producing songs for Kylie Minogue, Sophie Ellis-Bextor, Dizzee Rascal, Cheryl Cole, Rita Ora, Example, and also Rihanna. On 4 November 2014 Harris is set to release his forth album 'Motion'. Calvin Harris currently holds the record for the most top ten hits from one studio album on the UK Singles Chart with nine hits, exceeding Michael Jackson. Harris appeared at the top of the Forbes highest paid list of DJ's in 2013 and 2014.

Zedd:

Anton Zaslavski, age 25 is better known as his stage name Zedd. Zedd is of Russian-German origin and is a DJ and producer. Zedd produces mainly in the electro house genre, but has recently diversified through influences from progressive house, dubstep, and also classical music. Zedd's most popular productions are Clarity featuring Foxes which reached number 8 in the Billboard Hot 100 in America and at number one of the US Hot Dance Club Songs. Also Break Free peaked at number 4 on the Billboard Hot 100 and then number 1 on the Hot Dance/Electronic Songs. He won a Grammy award earlier this year for Best Dance Recording for his song Clarity. 

Avicii:

Tim Berglingbe better known as Avicii is a talented twenty five year old, Swedish EDM DJ, remixer, and producer. Avicii appeared 3rd on the annual Top 100 DJs in 2012 and 2013 for DJ Magazine . Avicii has twice been up for a Grammy Award, the first for working with David Guetta in 2012 on his track Sunshine and another for Levels in 2013. Avicii is best know for the tracks Wake Me Up, You Make Me, Hey Brother and Addicted to You.

David Guetta:



Pierre David Guetta is 46 and is a French DJ and Producer better known by his stage name David Guetta. 'David Guetta' is another example of a cool name which is also simple and relatable as 'David' is a normal popular name whereas Guetta is unusual as adds a flare and something interesting to the name. This is something that I wanted to capture with the name I chose 'Marc Atlanta'.
Guetta released his album One Love in 2009 which included the hit singles When Love Takes Over, Gettin' Over You, and Sexy Bitch, and each of them reached the number one spot in the UK chart. In 2011 Guetta released Nothing but the Beat, which was just as successful, including hit after hit such as the singles Where Them Girls At, Little Bad Girl, Without You, Titanium and Turn Me On. Worldwide David Guetta has sold over six million albums and 15 million singles. The DJ was voted number one DJ by fans in the 'DJ Mag Top 100 DJs'.